Mercedes Recruits Brad Pitt To Promote Its Porsche Taycan Rival

• The road-going version of the Mercedes-AMG GT XX concept should deliver around 1,000 hp.
• Mercedes-AMG’s Porsche Taycan and Audi e-tron GT rival includes a fake ICE soundtrack.
• George Russell showed off the car’s drifting prowess and its flowing lines in a promo video.

Mercedes-AMG continues to work on the long-awaited, all-electric GT 4 Door Coupe and to help promote the new model, has called in the services of Hollywood A-lister Brad Pitt. Fresh off his starring role in the F1 movie, Pitt was in Las Vegas for last weekend’s Grand Prix and is the center of a new promotional campaign for the car.

The German brand brought along a lightly-disguised prototype of the new AMG GT 4 Door Coupe to Sin City, offering Mercedes F1 driver George Russell the chance to drive it down the Strip. The same car was also used in a commercial filmed with Pitt and Russell that highlights some of the car’s performance prowess.

Read: Mercedes-AMG’s New Hyper Sedan Sheds Most Of Its Camo At Vegas GP

In the video, Brad Pitt rocks up at a valet counter to pick up the keys to his ride, which is the camouflage prototype. The valet worker calls on the driver, none other than Russell himself, to bring the car up to Pitt. In the process, Russell performs some epic burnouts and drifts through the hotel’s underground car park before bringing it up to the hotel’s entrance and handing it over to Pitt.

The car featured is the road-going version of the AMG GT XX prototype that was unveiled earlier this year. Like that car, the production model has a sleek design that should nicely position it as a rival to the Porsche Taycan and Audi RS e-tron GT. While the idea of an all-electric sedan from AMG will no doubt upset some purists, it’s clear the carmaker is eager to ensure it is fun to drive and provides more than enough driving thrills.

Underpinning the new AMG GT 4 Door Coupe is the AMG-EA platform using aluminum, steel and lightweight fiber composites in its construction. Like the concept, it should use a trio of axial flux motors combining to pump out upwards of 1,000 hp.